Your Ultimate Blueprint for Building, Leading & Elevating Music Careers

Are you ready to manage music careers with purpose, power & profit?

Managing the Music Artist Course Image

Whether you’re an aspiring artist manager, an independent artist managing yourself, or a music business professional ready to level up — this course is your step-by-step system to building successful, sustainable music careers in the modern industry.

Inside this course, you’ll master how to:

  • Build strategic career plans using industry-proven tools

  • Negotiate contracts and team roles with confidence

  • Handle crisis and conflict like a pro—while protecting the artist

  • Use digital tools to grow artists’ brands

  • Manage gigs, tours and business growth while scaling your management career

Ready to grow your artist career?

Save up to 46% with launch pricing! Prices increase Sep 1st!

HERE’S WHAT’S INSIDE

Artist Management Image of Singer

Self-Paced Video Lessons

4 modules of step-by-step training you can watch anytime, anywhere—designed to take you from beginner to confident artist manager.

Foundations of Artist Management

Understand the role, responsibilities, and mindset of a successful artist manager. Learn how to assess both artist and manager readiness while navigating the business and politics of the music industry.

Strategic Artist Career Development

Master the tools to build a long-term career plan. Brand artists, grow their fanbase, plan releases and identify income streams using proven frameworks.

Team-building & Professional Representation

Develop your knowledge of contract negotiations, management deal points and how to build and lead a winning team to support the artist’s growth.

Navigating Industry Challenges

Prepare for real-world challenges—from public controversies to digital disruption. Assess how to manage crises, handle conflict, and use digital tools and AI to stay competitive in today’s music business.

Try the course risk-free!

If you complete at least 30% of the course and feel it’s not the right fit, request a full refund within 30 days – no worries!

Full Digital Toolkit*

5 ready-to-use resources to help you take action, stay organised and manage artists like a pro!
* Exclusive to Standard & Premium tiers!

image of mtma resources
  • Artist Management Contract Template

    A customisable contract with plain-language explanations

  • Guide to Strategic Artist Career Planning

    Step-by-step workbook using strategic tools to help you design clear artists career plans

  • Tour & Gig Planning Checklist

    A practical, easy-to-follow checklist to keep every show, tour and performance organised

  • Budget Template

    A ready-to-use spreadsheet to track artist income and expenses—with confidence.

  • Artist Business Roadmap

    A visual snapshot that shows the key stages of an artist’s career development and management plan

Try the course risk-free!

If you complete at least 30% of the course and feel it’s not the right fit, request a full refund within 30 days – no worries!

Artist Management Image of Singer

Real-World Case Studies & Quizzes

5 real artist scenarios & self-marking quizzes to test your knowledge and apply what you’ve learnt. Grow your skills to think critically and make smart management decisions in real-world situations.

Burna Boy – Strategic Global Expansion

Explore how Burna Boy’s team used strategic planning and global positioning to grow from a regional artist into an international star

Rihanna – Brand Diversification & Long-Term Vision

Learn how Rihanna’s management scaled her career beyond music into fashion and beauty, balancing brand, timing, and scarcity to build a multi-industry empire

Spice – Niche Market Domination & Digital Branding

See how Spice carved out dominance in the dancehall space through bold branding, reality TV, and viral marketing—proving you don’t need the mainstream to win big.

Kymani – The First-Time Manager’s Challenge

Follow the story of a new manager working with a rising artist and navigating key decisions like management readiness, defining roles, and drafting a first contract

Janet Jackson – Crisis Management in the Spotlight

Unpack the aftermath of the Super Bowl incident and how it impacted Janet Jackson’s career. Learn how to manage public image, media backlash and reputational recovery in real time

Try the course risk-free!

If you complete at least 30% of the course and feel it’s not the right fit, request a full refund within 30 days – no worries!

WHAT PAST LEARNERS SAY

DianJen in a word is professional; a reflection of its founder Farley Joseph, who is driven and equipped to educate and empower the Caribbean’s music industry….every program left me with a feeling of having gotten more than I had paid for…

Natalie Vanloo

I will recommend DianJen to anyone who is interested in the music business… I completed the Music Industry Technical Camp in 2018 in a safe and warm environment managed by one of the most humble facilitators that I have met during my musical journey-Mr. Farley J. Joseph! His inspiration to share the knowledge that he obtained is magnificent and he teaches so that everyone one can understand as he strive for each student to be successful in all areas in music industry….as a Steelpan entertainer the course made me come out of my comfort zone to pursue other areas in the music industry…

Sherwin Cooper

…The experinece at DianJen has definitely been a life changing one for myself … The course was very comprehensive as it dealt with all aspects of the music industry…I often see extremely gifted and talented people within the music industry with mindblowing songs…but they never seem to make it or know how to go about turning their ideas into something valuable and profitable….due to the positive, professional and quality learning environment that DianJen offers, I have no reason to doubt that the knowledge attained from this institution would be anything short of helpful or life changing…

Quacy James

Choose Your Access Level*

Core

$57One-time fee
  • Full self-paced video course
  • Interactive quizzes
  • e-Certificate of completion
  • Lifetime access & future updates

Standard

$79One-time fee
  • Everything in Core, PLUS
  • Full Digital Toolkit

Premium

$127One-time fee
  • Everything in Standard, PLUS
  • 30 Minute Music Business Consultation

* All prices are in US dollars | Buyers in Trinidad and Tobago will be billed in TT dollars- $385 | $535 | $865 

FAQs

This course is perfect for new and aspiring artist managers, independent artists managing their own careers, and music professionals looking to sharpen their artist management skills.

No! The course is beginner-friendly and walks you through each step, whether you’re just starting out or already working in music

You get lifetime access to all course materials, including future updates.

The course is divided into four main sections. Each section includes short, self-paced video lessons, downloadable resources, and a quiz to reinforce learning. You can complete it at your own pace, on your own time.

You’ll get instant access to all course videos, downloadable templates (standard and premium tiers only), 40 quiz questions with feedback, animated case studies, and a certificate of completion if you pass with at least 65%. If you enrol on the Premium Tier, you will also receive a link to schedule your music business consultation.

No, the Toolkit is included in Standard and Premium tiers only. Core gives you access to video lessons and quizzes.

Yes! If you completed at least 30% of the course and feel it’s not the right fit, request a full refund within 30 days—no worries!

No — while the course is designed with the realities of developing music markets in mind, its tools and strategies are relevant to artist managers and musicians everywhere.

You can join our WhatsApp Community! Here we are able to provide responses to your questions.

Yes! You can access all lessons, resources, and quizzes from any device with internet access — phone, tablet, or desktop.